Specialization and differentiation
We have been involved in recruiting for the Cannabis industry for several years, making several key placements in anticipation of legalization. The expertise and networks we had developed within the CPG and Pharmaceutical sectors made us a natural business partner for entrepreneurs and CPG companies looking to establish a Cannabis marketplace. When legalization occurred in Canada back in 2018, we had an effective program for top talent already in place, allowing those forward-thinking clients to hit the ground running.
The industry is still growing rapidly with flower, oils, edibles, beverages, and household products. Further expansion of legalization around the world has opened up export markets for Canadian suppliers, while cannabis-based Health and Beauty Aids (HABA), cosmetics, sleep aids, pain/anxiety suppressants, and pet-care products have accelerated revenue growth and product development. The global legal cannabis market is expected to reach $U.S. 73 billion by the year 2027, a CAGR of 18.1%.
With the recent introduction of cannabis-based beverages, the sales and marketing programs of the Cannabis industry and Beverage/Alcohol industry are becoming inter-twined. The “premiumization” strategy is rapidly being adopted by Cannabis companies seeking profitability.
Lock Search Group is highly active in the recruiting of the Functional Expertise talent needed in this nascent industry. From Sales and Marketing to Operations, to Logistics and Distribution, to Retail Display and Launch, Customer Data Science, and Financial Management, we are placing top performers in key roles.
Since day one, our formula for success has been simple: care deeply, and deliver. We know that your next hire could be the one who changes everything for your team, and we pride ourselves on helping you close the deal with the talent who can take you to the next level.
Our founder’s entrepreneurial grit reaches from coast to coast, and you can expect the same delivery-driven, passionately-proven partnership in any one of the Lock team’s 12 offices. With consultants who boast average tenures of a decade or more, we’re not messing around –– we’re here to make the match that measures up.
What is your story, and what’s the story behind it? Our client-centric focus puts you and your specific goals firmly at the heart of our search process. We’re here to listen.
You’ll receive an individual action plan when you work with Lock, and we’ll be right on the same page every step of the way: what we will do, how you’ll see it happen, and when to expect results will all be clearly defined from the very beginning.
We’ve been building incredible teams at Lock since 1983. In that time, we’ve crafted a strong network of business leaders, decision makers, and influencers.
But that’s only half of the story. Our recruiters make genuine connections because they’ve lived their industries, and they understand the field’s unique nuances, needs, and subtleties from the inside out. No matter your business, the cutting edge is where you’ll find us.